Cooler Than Thou

“The category of cool represents a postmodern attempt to establish a relativistic antithesis. In this view, the human race is divided into two categories, square and hip, or, put another way cool and uncool. Unless the false conservative antitheses, the boundaries keep shifting. And unlike the liberal view, there really is an avowed antithesis between those who meet the standard and those who do not.”

The Cultural Mind, p. 100